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paying clients for testimonials - YEA or NAY?
Hello,
I am starting this discussion in order to start a discussion regarding the topic of paying clients for testimonials. I made a comment on another thread in response to something I read there, but it is off-topic to the point of that thread. So here is a thread specific to that topic. Below is the comment in the original thread (underlined) and my response to it.
Although I am firmly in the "NAY" group, I am genuinely curious to hear from people who support the concept of paying clients for testimonials, and what the reasoning might be.
Have fun!
"--- re: "I am offering free hypnosis sessions in exchange for a testimonial for my website."
I am totally repulsed by the idea of offering any type of compensation in exchange for a testimonial. If you use those testimonials, the only half-way ethical use of them would be if they were clearly identified in some way as paid testimonials. Which would by inference cause all testimonials on your site to be dismissed.
Certain types of professions in certain states are required by law to disclose the nature of these types of testimonials. I doubt that hypnosis is, in your state, but you may want to check that you aren't violating some trade statute. Regardless of the legality of it, it is just a terribly lame thing to do, and even counter-productive. Example being a business owner I used to have a fairly high regard for, but then they offered to give free products and service as long as a good testimonial was given... to me they lost all credibility, my regard for them plummeted and I started to see their other actions in a "shady" light as well. Maybe I am weird, but I am guessing I am not the only one.
Totally unnecessary... if you are any good at all, and just willing to ask for testimonials, you should have no problem getting them from clients who give you real $$$. Especially if you are a charismatic friendly outgoing person which I can tell you must be based solely on your profile picture (just half-kidding).
I hope this gives you something useful to consider, it is meant to help. Regardless of what you choose to do, I wish you luck."
I am starting this discussion in order to start a discussion regarding the topic of paying clients for testimonials. I made a comment on another thread in response to something I read there, but it is off-topic to the point of that thread. So here is a thread specific to that topic. Below is the comment in the original thread (underlined) and my response to it.
Although I am firmly in the "NAY" group, I am genuinely curious to hear from people who support the concept of paying clients for testimonials, and what the reasoning might be.
Have fun!
"--- re: "I am offering free hypnosis sessions in exchange for a testimonial for my website."
I am totally repulsed by the idea of offering any type of compensation in exchange for a testimonial. If you use those testimonials, the only half-way ethical use of them would be if they were clearly identified in some way as paid testimonials. Which would by inference cause all testimonials on your site to be dismissed.
Certain types of professions in certain states are required by law to disclose the nature of these types of testimonials. I doubt that hypnosis is, in your state, but you may want to check that you aren't violating some trade statute. Regardless of the legality of it, it is just a terribly lame thing to do, and even counter-productive. Example being a business owner I used to have a fairly high regard for, but then they offered to give free products and service as long as a good testimonial was given... to me they lost all credibility, my regard for them plummeted and I started to see their other actions in a "shady" light as well. Maybe I am weird, but I am guessing I am not the only one.
Totally unnecessary... if you are any good at all, and just willing to ask for testimonials, you should have no problem getting them from clients who give you real $$$. Especially if you are a charismatic friendly outgoing person which I can tell you must be based solely on your profile picture (just half-kidding).
I hope this gives you something useful to consider, it is meant to help. Regardless of what you choose to do, I wish you luck."
Replies to This Discussion
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Permalink Reply by Pattie Freeman CH.t, MST on -
I believe if you do something great then the client will want to provide you with a written testimonial..I do not agree with paying for the testimony or giving something away to get it....This just defeats the purpose of intregity.
Pattie
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