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Seriously, the water that come out of my tap (fawcet) is from the mountains of Canterbury, New Zealand. It is like Champagne. It is pure and delicious and a scientist friend of mine reckons his guys have tested it and it's way better quality than anything you'll buy in a bottle.

So why does a huge % of the population, even here, buy something as ridiculous as bottled water?
And why so few signing up for hypnotherapy by comparison?

What are we as a profession or individually doing wrong?

I think most of you know my opinion on this but I'd be very interested to hear what everyone else thinks.

Ed
The Hypnotherapy Report

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Replies to This Discussion

The rub is the unconscious state. All of the other primary brain states, i.e working in the conscious, semi-conscious and sub conscious realms are typically not of issue because the client's thinking brain is still active to some degree. Hypnotherapy does not require somnambulism to work. Yet, hypnotists on stage strive for that delta state and running on automatic pilot is not necessarily reassuring enough to those who have unresolved fear issues. Thus lighter states are usually where the therapeutic work begins until a deeper rapport has been established, such that the client comfortably allows for more "intense" depth levels.
Better PR treatment is needed for 100000s of hypnophobics.
The PR claim is "All Hypnosis is Self-Hypnosis." The naysayers are nitpicking about the unconscious state, yet that is only attainable by permission only. One cannot be hypnotized without his consent. Any other process is most likely a covert act that more closely resembles some form of brainwashing and is not clinical hypnotism.

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