Absolutely the best way for you to get more clients quickly. Why do so few people get this right?

Comment

Comment by Ed Lester on January 26, 2010 at 9:55am

It's a good questions James.

I sell coaching and training products for therapists and coaches. I'm also a practicing hypnotherapist, life coach and trainer myself.

So what's in it for me ultimately is running a business.

But the business I run has a very definite purpose. To empower and help as many practitioners as possible to make it in a market I believe is unlimited.

So I actually spend a lot of time trying to help as many people as possible with free reports, videos, advice and ideas.
Some of them go on to buy stuff but most don't. What I'm proud of is that some of our biggest advocates are people who have never actually purchased anything from us. So on that basis I like to think that we're doing something right.

I think there's a lot to be said for giving as much valuable help and resources as possible and then if some people buy some stuff from you then great. If not, then that's ok so long as I haven't wasted their time.

In a world of information and overwhelm peoples attention and time is pretty much their most scarce resource so nothings free anyway. People pay with their time. That's why if you're going to give anything away to potenital clients it still needs to be very valuable. IMHO

Comment by James Hazlerig - HypnosisAustin on January 26, 2010 at 9:44am

Thanks for sharing this info, Ed. Whenever something is free, I do have to ask what's in it for the person giving it away. So what's in this for you?

I think Ian's point was not that your post sounds spammy, but that to him "online marketing = spam." I realize that's not always the case, but I suspect that's what he took from it.

Anyway, I'm looking forward to your videos.

James

Comment by Doreen Cohanim C.Ht on January 26, 2010 at 1:09am

Thank you Ed, looking forward to upgrade my marketing tool box.

Doreen Cohanim C.Ht
www.HypnoCruise.com

Comment by Pattie Freeman CH.t, MST on January 25, 2010 at 8:50pm

Ed,
That is great that you help others I do alot of marketing but sometimes I am missing some key points to it all.
Looking forward in visiting your site...

Pattie

Comment by Ed Lester on January 25, 2010 at 7:48pm

Very good point Ian. Reading it now it does come across that way and for that I apologise, it wasn't my intention.
I'm a pretty passionate person and I get excited and shout about things when sometimes a deep breath would be a much better idea.

Again I apologise if the message seems spammy. I would say though that these videos are free and will definitely be incredibly helpful for newbies and anyone struggling to attract enough clients online.

Humbly

Ed

Comment by amber lee poole on January 25, 2010 at 3:20pm

Hey Ed!!!!!!!

Thanx so much - am going to check this out right now - you should start advertising yourself as a Mind Reader also! hahahahahaahahahaaa

Amber xoxox