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Two days ago I had my second TV interview. 2 in 2 months may not be a lot, but it's more than I honestly expected. I've even had calls as a result. I have got to find a way to do more of this "publicity stuff".
Great job Ken. I too was asked to be a guest on a local cable show that I thought noone watched. First recording was two thirty minute shows, one discussion and one demonstration on the host. I received three clients from those airings. (I'm in a small rural community so I was shocked). The host of the show got such great feedback that she asked me back on and we did another show. Now I am a regular guest on her show and I bring her ideas for tapings. So for the consistancy issue, I give her ideas on shows about once a month or so. How to avoid overeating durign the holidays, single and Valentines Day, etc. etc.. I discuss interesting points of helpful information back by reputable sources, talk about how hypnosis can be beneficial with this, the follow up with a demonstration on how hypnosis with this subject. Keep up the good work.
Thanks, Jackie. I don't know how it is for others, but for me the most difficult part with advertising, publicity and marketing is doing it consistently. I really need to work on that. I have a marketing friend who says consistency is the key because the payoff comes 45-90 days afterward.
Ken, this is great! 2 in 2 months is something to really be excited about. Please do more publicity stuff, and share with us cuz we love reasons to celebrate and to be inspired by.
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